Ny användarvänlig webbplats med en modern grafisk profil

The challenge

A Society faced several challenges with its previous website. It was perceived as dark and gloomy, with few images of people, which did not reflect the company’s brand or values. Many users described the site as difficult to navigate and filled with unnecessary content, which meant that important messages were lost in the crowd. There was also a strong need to reduce reliance on expensive and unused third-party tools.
Although A Society is an active company with many events, news and missions, the existing website gave a static and outdated impression. The goal was therefore clear: to create a modern, user-friendly and flexible platform that would work as well for their consultants and clients as for the internal team.

The solution

We rebuilt the site from the ground up with a clear structure and customized flows for consultants and clients, where each group is met with relevant content and call-to-actions. The new design combines A Society’s visual identity with a more dynamic experience, including the ability to switch between dark and light modes.
To make the site more business-driven, we highlighted authentic client and consultant reviews, improved contact flows, and optimized the search function to find the right person quickly. We also automated the assignment page so that assignments are now pulled directly from their internal systems, eliminating manual handling and making it easier for consultants to find relevant assignments.

The result

The new website reflects the A Society brand and creates an engaging experience for both clients and consultants. The platform is flexible, easy to maintain and serves as an effective communication and recruitment tool. We continue to work with A Society to further develop content and features as they grow.

Visit the website: asocietygroup.com